Sunday, May 17, 2020

Family Relationships Role-Plays English Lesson

Using dialogues in class allows students to work on a wide range of skills. Asking students to write up their own role-plays can extend the activity to include written work, creative development, idiomatic expressions, and so on. This sort of activity is perfect for upper-intermediate to advanced level students. This family role-play lesson focuses on relationships between family members. If your students need help developing their family-related vocabulary you, use this exploring relationships vocabulary sheet to provide help. Aim: Consolidate skills through role-play creationActivity: Creation and in-class performance of role-plays related to family relationshipsLevel: Upper-intermediate to advanced Lesson Outline Use this activity as a larger theme-related objective focusing on vocabulary and communication skills related to family relationships.Quickly review the language of compromise. Write helpful phrases and expressions on the board so the students can reference these later in the activity.Pair up students. Ask them to imagine various scenarios that could lead to interesting discussions in the family.Hand out the role-play sheet and ask students to choose a scenario from those provided. If students are not interested in any of the provided role-play situations, ask them to use one of the scenarios they came up with in the warm-up activity.Have students write out their role-play.Assist students checking their grammar, suggesting alternate appropriate phrases and vocabulary.Allow students ample time to practice their role-play. If they can manage to memorize the role-play, the final performance will most likely be much more entertaining and instructive for all involved.Students perform thei r role-plays for the entire class.As a follow-up activity, ask students to choose one of the role-plays they were not involved in and write up a short summary of the conversation. Family Role-Plays Choose a role-play from one of the following scenarios. Write it up with your partner, and perform it for your classmates. Your writing will be checked for grammar, punctuation, spelling, etc., as will your participation, pronunciation, and interaction in the role-play. The role-play should last at least 2 minutes. You are a student at an English institute outside of your country. You’d like your parents to send you some more spending money. Telephone your father (your partner in the role-play) and ask for more money. Your father feels that you are spending too much money. Come to a compromise.You are visiting your cousin (your partner) whom you haven’t seen in a long time. Catch up on all the news from your two families, as well as from your own lives.You are a student who has improved at school, but your mother/father (your partner) doesn’t feel that you have done enough. Discuss together what you can do to improve your grades, but also recognize your increased efforts.You are the aunt/uncle of your partner. Your partner wants to ask you about what life was like with your brother (your partner’s father) when you were both teenagers. Have a discussion about the old times.You would like to get married to a man/woman your parents do not approve of. Have a discussion w ith your mother/father (your partner) about your plans. Try to break the news gently, while still maintaining your desire to get married.You are having a discussion with your husband/wife (your partner) about your son who is having problems at school. Accuse each other of not being a good parent, but try to come to a conclusion that will help your child.You are a technological wizard and have a new idea for a great startup on the internet. Try to convince your father to fund your business with a $100,000 loan. Your partner will be your father who is very skeptical about your idea because he thinks you should be a doctor.

Wednesday, May 6, 2020

The Foreign Born Population Is A Nation Of Immigrants

People often say that America is a nation of immigrants. The foreign-born population makes up high percentage of the U.S. population. According to a study from the Center for Immigration Studies, â€Å"the foreign-born population in the United States hit a record-high 41.3 million in July 2013. The study found that nearly one out of every 6 adults living in the U.S. is foreign-born† (Zeigler and Camarota, 2014). The expansion of the foreign-born population means that society also needs to increase social services and improve the social welfare system to serve this population. As an immigrant, I deeply understand how difficult to adjust life in the new country. I feel challenged at learning a new language, seeking a stable job, and overcoming some cultural barriers. However, with supportive resources from some social services, I am able to start building a solid foundation for my new life, and pursue a career as a social worker. In our textbook, I am interested in chapter 55 b ecause the author shows her enthusiasm and devotion in social work filed with Russian immigrants. Operating her own agency, Julia Ostropolsky provides supports for senior Russian immigrants who have disabilities. She has been working as a social worker and therapist for nine years. She helps clients contract with pharmacy and doctors because she understands that the misinterpreted information may result harms on their physical well-being. She conducts therapy sections with these seniors, and makes referralsShow MoreRelatedEssay about Immigration and Its Effect on the United States Economy1640 Words   |  7 PagesImmigration and Its Effect on the United States Economy The 1990s have brought the largest influx of immigrants into labor force of the United States of any decade in this nations history. 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Marketing and Consumer Based Brand Equity †MyAssignmenthelp.com

Question: Discuss about the Marketing and Consumer Based Brand Equity. Answer: Introduction: Creating a strong brand has been shown to provide a several financial rewards to an organization, and has become a top priority for many organizations. The CBBE model offers a yardstick by in which brand can evaluate their progress in their brand building efforts along with the initiatives of marketing research. In addition, the CBBE model is able to give comprehensive definition of covering essential topics along with the useful insights and guidelines to facilitate marketers set decision of strategic and inform their decisions related to brand (Kapferer, 2012). The expansion of CBBE was driven by majorly three aims. First, the model has to be well integrated, logical and grounded. La Trobe University which currently has six campuses across Victoria offering a diverse range of courses to satisfy many disciplines. There are no enrolled students in the university. It has been analyzed that La Trobe is one of the top leading Victorian Universities in research contributions (La Trobe Un iversity, 2017). There are six brand building blocks with customers have been mentioned in this pyramid. Each block of this model is reliant upon the affluent attainment of earlier step. All steps of CBBE model include accomplishing definite objectives with clients both existing and potential. The first step is able to make sure recognition of the brand with customers and their mind with a specific need of client. The second step of this model is creating the meaning of brand in the mind and the thinking of customers by connecting tangible or intangible associations of brand. The third step is to draw out the entire response of customer to the brand meaning. The fourth step is to adapt brand response to create a passionate for enhancing the active relationship between customer and the brand (Powell, 2016). Brand Identity Brand identity is also known as the brand salience and a highly salient brand is one that covers both aspects of breadth and depth of brand awareness. It is an important first step of building block but it is not usually sufficient (Darabi, Reeves and Sahadev, 2014). The main focus of La Trobe University is on brand salience and brand awareness to enhance the enrolments into the degree. The university creates a sense of community that is why it involves existing and potential customers. The identity is major thing that is why it is important for the La Trobe University to keep focus on its services and provide the student best education so that the identity of the university will remain in the mind of student it will certainly force them to offer other student for having course under this university. Brand imagery is reliable on the extrinsic properties of the product and services in which the brand try to achieve the needs of customers. It shows the thinking of consumer about the brand abstractly rather than what they think the brand actually does. Thus, brand imagery defines intangible aspects of the brand and clients can make imagery associations straight from their own experience or by hearing some other person or users. La Trobe University is focusing on those students who want to do study further appropriately and have limited financial budget for study (Clarke, 2009).University can define itself to provide the efficient services of courses with the flexibility to study anywhere and anytime. (La Trobe University, 2017). This building block covers intangible aspects of the brand are user profiles, situation of purchase, personality and values, experiences. La Trobe University can be succeeded if it offers various scholarships for those who secure good position in the univers ity. It would be helpful to make the brand imagery in the mind of customers and many students would like to prefer this university for further education. The performance of brand defines the way in which services of university is able to meet the need of customers. Speed, care and accuracy are major factors to influence the performance of the product (Huang and Cai, 2015). Brand responses Brand responses define the attitude of the consumer towards the brand and its marketing activities. It can be differentiated as per brand judgments and brand feelings. The focus of brand judgment is upon the personal opinion and evaluation of the consumer. The clients of La Trobe University should focus on the quality, credibility, consideration and superiority of the university so that customer can get attract towards the quality and choose this university for further education. Brand feelings refer to an emotional response ad reaction of the customers towards the brand. The feeling in the context of La Trobe University of student would be sharing, excitement, happiness and confidence. In the context of university, social approval happens when the brand outcome in customers feeling positively about the reactions of other to them. The response of customer towards brand would definitely influence other to get experience of the particular brand. Brand relationship is the last step of CBBE model which is also known as brand resonance and it can be categorized into four groups that is behavioral devotion, attitudinal attachment, sense of community and active engagement. La Trobe University can measure behavioral devotion in terms of repeat purchase such as offering course on regular basis so that after schooling student can go with La Trobe University. Behavioral loyalty is essential but not sufficient for resonance to happen because brand is only readily accessible. The brand might also obtain on broader implication to the client in terms of logic of community (Keller, 2016). Active engagement occurs when customers have strong affirmation of brand loyalty. Student can choose La Trobe University for further education and share, obtain information and updated regarding university, and share correspondence with other brand users. It would enhance the customer loyalty towards brand. References Clarke, K, 2009, Building CustomerBased Brand Equity in Higher Education: Applying Brand Equity Theory to an International Higher Education Marketing Context, International Marketing and Brand Management Spring. Darabi, M., Reeves, P. and Sahadev, S., 2014, The relationship between SMS/MMS marketing and consumer based brand equity (CBBE)A review and conceptualization,Academy of Marketing. Huang, Z. J. and Cai, L. A., 2015, Modeling consumer-based brand equity for multinational hotel brandsWhen hosts become guests,Tourism Management,46, pp.431-443. Kapferer, J.N., 2012,The new strategic brand management: Advanced insights and strategic thinking, Kogan page publishers. Keller, K.L., 2016, Reflections on customer-based brand equity: perspectives, progress, and priorities,AMS review,6(1-2), pp.1-16. Keller, K.L., 2016, Reflections on customer-based brand equity: perspectives, progress, and priorities,AMS review,6(1-2), pp.1-16. La Trobe University, 2017, Courses and degrees, retrieved on 22nd October, 2017, from: https://www.latrobe.edu.au/courses. Powell, S.M., 2016, Journal of Brand ManagementYear end review 2016,Journal of Brand Management,23(6), pp.601-611.